Remember to take 1 minute of your time to sign our petition
http://www.change.org/takeoffjustlogo
If trademark infringement, disrespect, corporate abuse, mockery of faith and belief, customer neglect, basic human moral and compassion mean anything to you:
#takeoffjustlogo
Whether you are a Jew, a Chrsitian, a Muslim, a Hindu, undecided it doesn't matter. Would you sit around and watch someone tarnish something dear to you? NO
This might not be a bombing of a hospital in Gaza or front page news material; I understand that and nobody is claiming it is. It needs to be noted that it is something that has dragged out not because hundreds of thousands of Sufis have nothing better to do but sit around and hashtag takeoffjustlogo all day but because there has been close to 0 compassion or apology shown from the Cavalli corporation.This has been an ongoing situation and we ask for the support of our friends and global community to support our campaign.
Roberto Cavalli needs to understand that if you choose to ignore a mistake it does not vanish nor is this an easy fight just because we are a faith group. Trademark law exists for a reason, it is a whole branch of law thought in law school not for fun but because we as a society chose that it is important to maintain respect between ideas and designs the same way we are thought in elementary/primary school to not copy.
Friday, 1 August 2014
Sunday, 29 June 2014
Q&A
Yesterday someone asked me what I aim to achieve by protesting:
Not to let this Sufi faith emblem become another mediocre fashion design on a shoe or bikini! You can agree or disagree, tell me are gonna lose or win, tell me the odds, tell me how it's not identical …
it won't stop me from protesting outside Roberto Cavalli or tweeting about it. It doesn't change the fact that in my opinion it's similar or to add to that statement that hundreds of thousands also share my opinion.
For follow up blogs regarding the protest : http://takeoffjustlogo.org
Yesterday someone asked me what I aim to achieve by protesting:
Not to let this Sufi faith emblem become another mediocre fashion design on a shoe or bikini! You can agree or disagree, tell me are gonna lose or win, tell me the odds, tell me how it's not identical …
it won't stop me from protesting outside Roberto Cavalli or tweeting about it. It doesn't change the fact that in my opinion it's similar or to add to that statement that hundreds of thousands also share my opinion.
For follow up blogs regarding the protest : http://takeoffjustlogo.org
Sunday, 22 June 2014
Thursday, 19 June 2014
Well there is a saying about you build your own environment….
If corporations continue to have only one goal in mind - PROFIT and take no responsibility for their actions then yes the world around you will contain nothing but animals because you yourself have chosen to pursue the animal characteristics of selfishness (depending on animal).
If corporations continue to have only one goal in mind - PROFIT and take no responsibility for their actions then yes the world around you will contain nothing but animals because you yourself have chosen to pursue the animal characteristics of selfishness (depending on animal).
Saturday, 31 May 2014
Recent Protests
Link to The Guardian article
http://www.theguardian.com/fashion/2014/may/29/roberto-cavalli-perfume-offends-sufi-students
Link to The Times article
http://www.thetimes.co.uk/tto/news/uk/article4102914.ece
- Dallas 23/05/14
- London 29/05/14
- LA 31/05/14
- NYC 31/05/14
Other cities TBA
Link to The Guardian article
http://www.theguardian.com/fashion/2014/may/29/roberto-cavalli-perfume-offends-sufi-students
Link to The Times article
http://www.thetimes.co.uk/tto/news/uk/article4102914.ece
Wednesday, 28 May 2014
Monday, 26 May 2014
Wednesday, 21 May 2014
Why is Cavalli insisting on ignoring Sufis worldwide?
When you twitter search #cavalli there is no excuse the evidence is there; deliberately ignoring thousands! Twitter might just be one platform but this has gone on long enough and a statement needs to be made from the company.
Sufis have been ignored for far too long and have promoted(if that's even the correct word) nothing but peace and knoweldge in the areas in which they live. We live in a time where civil wars are never ending and hatred towards religion is on the increase. We need to step up and recognise the peaceful people amongst them so that the rest follow suit not ignore them. Politics and finance have no place in religion and spirituality in my opinion.
It is not surprising to see a quiet group of students feel hurt and upset on twitter by the recent behaviour of Cavalli regarding their add campaign "Just Cavalli". For corporations to turn their heads at times like this just confirms the idea that it's a corporate jungle out there where each is out for their own profit. It's just such a shame that this time it came at the cost of a 1400 year old emblem of a school.
Sufism due to its the nature and practice is seldom mentioned in the news or media. For Sufis, it is also not something to be used for gaining recognition or status. BUT this does not mean that the people lack feeling or emotion and that offence is not taken when something close to their hearts is misused as a sex symbol .
When you twitter search #cavalli there is no excuse the evidence is there; deliberately ignoring thousands! Twitter might just be one platform but this has gone on long enough and a statement needs to be made from the company.
Sufis have been ignored for far too long and have promoted(if that's even the correct word) nothing but peace and knoweldge in the areas in which they live. We live in a time where civil wars are never ending and hatred towards religion is on the increase. We need to step up and recognise the peaceful people amongst them so that the rest follow suit not ignore them. Politics and finance have no place in religion and spirituality in my opinion.
It is not surprising to see a quiet group of students feel hurt and upset on twitter by the recent behaviour of Cavalli regarding their add campaign "Just Cavalli". For corporations to turn their heads at times like this just confirms the idea that it's a corporate jungle out there where each is out for their own profit. It's just such a shame that this time it came at the cost of a 1400 year old emblem of a school.
Sufism due to its the nature and practice is seldom mentioned in the news or media. For Sufis, it is also not something to be used for gaining recognition or status. BUT this does not mean that the people lack feeling or emotion and that offence is not taken when something close to their hearts is misused as a sex symbol .
Monday, 19 May 2014
I personally have no interest in tarnishing a companies reputation; I do ask the same in return. The difference is that the symbol is very old and much more sacred than a fashion logo.
Fair enough if you don't get that. What I do expect however is basic common sense, basic integrity, basic human compassion and understanding. Unfortunately I must be naive as in the world of corporations and financial gain none of the above have a place.
This is the future of fashion …. compainies no longer offend people (this is a given) but thanks to technology we make it worse ten fold as it spreads like a virus. We live in a society where children know the McDonalds logo before they develop a full vocabulary. Logos surround us every day with or without us knowing.
So yes it does matter. It matters to me! Logos are everywhere and they must be CLEAR
If the logo of a pharmaceutical drug and a candy bar were similar we would be in big trouble. No?
Fair enough if you don't get that. What I do expect however is basic common sense, basic integrity, basic human compassion and understanding. Unfortunately I must be naive as in the world of corporations and financial gain none of the above have a place.
This is the future of fashion …. compainies no longer offend people (this is a given) but thanks to technology we make it worse ten fold as it spreads like a virus. We live in a society where children know the McDonalds logo before they develop a full vocabulary. Logos surround us every day with or without us knowing.
So yes it does matter. It matters to me! Logos are everywhere and they must be CLEAR
If the logo of a pharmaceutical drug and a candy bar were similar we would be in big trouble. No?
quote of the day
“Tell yourself at every step in the design process that someone has undoubtedly already thought of this and what can you do to really set it apart. In design, and particularly logo design, the pessimistic axiom that “everything has already been done” is becoming more and more true, and it is only the virtuous designer who can continue to stand out in a sea of sameness.”
— MIKE DAVIDSON
— MIKE DAVIDSON
Friday, 16 May 2014
Link for the Photoshop story - courtesy of Huffington Post
http://www.huffingtonpost.co.uk/2013/06/12/beyonce-cavalli-photoshopped_n_3426192.html
http://www.huffingtonpost.co.uk/2013/06/12/beyonce-cavalli-photoshopped_n_3426192.html
I don't know if you all remember when this image of Beyonce was released last year….
as you can see it was heavily photoshopped and I don't even want to get into how this image is screaming WRONG !
This isn't about airing Cavalli dirty laundry as it was acknowledged as a mistake and is in the past. But it just leaves me to wonder how many mistakes a PR company as high in profits as Cavalli makes in a decade?
Having a teenage sister this is not what I would like her to aspire to in magazines but some girls unfortunately do and suffer as a result of acts of ignorance. It's not beneficial to anyone. And the solution is simple. Its research, it's researching about something before it's release to prevent offending anyone.
Thousands are currently upset regarding the Just Cavalli logo and have yet to even hear a response. Why?
Why shy away from faith groups? Aren't they people too?
as you can see it was heavily photoshopped and I don't even want to get into how this image is screaming WRONG !
This isn't about airing Cavalli dirty laundry as it was acknowledged as a mistake and is in the past. But it just leaves me to wonder how many mistakes a PR company as high in profits as Cavalli makes in a decade?
Having a teenage sister this is not what I would like her to aspire to in magazines but some girls unfortunately do and suffer as a result of acts of ignorance. It's not beneficial to anyone. And the solution is simple. Its research, it's researching about something before it's release to prevent offending anyone.
Thousands are currently upset regarding the Just Cavalli logo and have yet to even hear a response. Why?
Why shy away from faith groups? Aren't they people too?
Thursday, 24 April 2014
The Irony
Please read the following article
it might just make your day
http://www.fashiontimes.com/articles/1723/20131218/roberto-cavalli-thinks-michael-kors-one-biggest-copy-designers-world.htm
Please read the following article
it might just make your day
Roberto Cavalli Thinks Michael Kors is 'One of the Biggest Copy Designers in the World'
http://www.fashiontimes.com/articles/1723/20131218/roberto-cavalli-thinks-michael-kors-one-biggest-copy-designers-world.htm
Saturday, 19 April 2014
Sunday, 13 April 2014
Respect
Where is the respect?
I understand it is of great 'inconvenience' to re market and re stock a brand who's products already exist in mass quantities around the world and is familiar to the eye however the point is RESPECT. I would expect as a customer that Cavalli takes responsibility for their actions as they turn over a nice profit each year. I would have assumed they conduct careful market research before re-launching their logo, surely they have the resources and staff. Nevertheless whether they knew or not is not the point as it is already public, the question is what's next?
How likely am I to want to buy a product from them when they have not publicly acknowledged their wrongdoing?
Donya
Biology Student
Fashion enthusiast, shopper
and disappointed blogger
Donya
Biology Student
Fashion enthusiast, shopper
and disappointed blogger
Wednesday, 9 April 2014
"The tattoo is a snakebite ….. Sign of Seduction." Model - Georgia May Jagger (1:14)
Now can you see why the Cavalli campaign is so disturbing
See the making of the Commercial link below
The making of the commercial
Day 6
Almost 1000 signatures on the petition
Sunday, 6 April 2014
http://www.change.org/en-GB/petitions/take-off-the-just-cavalli-logo-stop-misrepresenting-our-faith?utm_source=share_petition&utm_medium=facebook&utm_campaign=share_facebook_mobile&recruiter=88563894
change.org campaign
Day 3 and already 500 signatures!
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